FAQ

Every question agencies ask about Assistantz.ai

Twenty-four direct answers on what Assistantz.ai is, how it connects to GoHighLevel, what it costs per minute and per message, how white label and rebilling work, how long deployment takes, and what consent AI calling needs. Last updated 3 September 2026.

Basics

What is Assistantz.ai?

Assistantz.ai is a white-label AI call and chat platform built for GoHighLevel agencies. It lets you deploy AI-powered voice and chat assistants directly into your clients' GHL sub-accounts without coding, Zapier, N8N, prompt engineering or complex workflows, saving hours of setup time.

How does Assistantz.ai integrate with GoHighLevel?

Assistantz.ai connects to GoHighLevel in a few clicks through the GHL App Marketplace. You install AI assistants into any client sub-account instantly, then manage conversations, book appointments and update pipelines natively inside GHL. No third-party tools or technical setup are required.

Do I need to write prompts or learn prompt engineering?

No. Assistantz.ai writes its own optimised prompts from your client's niche, business model and goals, researching the client's website and services to generate a custom prompt on the fly. You only fine-tune it if you want to.

How do I start selling AI assistants under my own brand?

Sign up for Assistantz.ai, connect your GoHighLevel account, rebrand the platform with your logo and domain, create assistants and deploy them into client sub-accounts, then set your pricing and start selling. No coding, APIs or complex setups are involved.

How is Assistantz.ai different from a generic AI chatbot builder?

A generic chatbot builder is not native to GoHighLevel and typically needs custom API or Zapier work to connect. Assistantz.ai deploys directly into a GHL sub-account with two workflows, writes its own prompts, and includes rebilling, white label branding and GHL calendar and contact integration out of the box.

White label

Can I white-label Assistantz.ai and sell it as my own AI platform?

Yes. Assistantz.ai is fully white-labelled: you rebrand the platform with your own logo, colours, domain and pricing, offer AI call and chat assistants under your agency's name, set your own packages and keep 100% of the margin while Assistantz.ai runs the backend.

Pricing

How much does Assistantz.ai cost?

Plans are $197, $397 and $697 per month for 3, 10 and unlimited sub-accounts respectively, each with unlimited assistants. Voice calls are from 9¢ per minute all-in and chat messages are 2¢ each, model included, or free when you connect your own OpenAI or other LLM key. Every plan starts with a 14-day free trial.

Can I rebill AI calls, chats and phone numbers to my clients?

Yes. You set your own price for voice minutes above the 9¢ all-in base, your own price per message, and your own rates for dedicated local or toll-free numbers. Assistantz.ai tracks minutes, messages and numbers automatically; you set the markup, invoice the client and keep the margin.

How much do AI minutes and messages cost?

Voice calls are from 9¢ per minute all-in — orchestration, your choice of voice, your choice of language model and telephony — one of the lowest all-in rates in the market. Chat messages on SMS, WhatsApp, Instagram DM and Messenger are 2¢ per message, model included, or free when you connect your own OpenAI or other LLM key.

How does Assistantz.ai compare with GoHighLevel's native Voice AI?

GoHighLevel's pay-per-use Voice AI is around 13¢ per minute; Assistantz.ai voice calls are from 9¢ per minute all-in. Assistantz.ai also writes prompts for you, white-labels the whole platform, includes rebilling and deploys with two workflows. See the full comparison on the vs GoHighLevel Voice AI page.

Is there a free trial?

Yes. Every plan starts with a 14-day free trial, pay nothing today, plus a free 1-on-1 onboarding call to get your first assistant live. There are no contracts; cancel any time from the Stripe billing portal.

What does "BYOK" mean?

Bring Your Own Key. For chat, connect your own OpenAI or other LLM key and chat messages cost nothing — the 2¢-per-message rate only applies when Assistantz.ai supplies the model. For voice, you can connect your own SIP trunk so telephony costs $0, and choose which voice and language model each assistant uses, but voice minutes are still billed at the all-in rate from 9¢ per minute regardless of whose key or trunk you use.

Is rebilling included on every plan, or only higher tiers?

Rebilling for voice minutes, chat messages and phone numbers is available on every Assistantz.ai plan, from Agency Starter up. There is no separate tier you need to reach to unlock it.

How should I price an AI agent package for a client?

Most agencies use a hybrid model: a base retainer for setup and management, plus metered usage billed at a markup over the 9¢-per-minute and 2¢-per-message base rates. Build the number from your actual platform cost, not a competitor's quoted price.

What happens if a client's usage spikes in a given month?

On usage-based or hybrid pricing, the client's bill reflects the extra minutes and messages automatically through rebilling. On a flat-fee package, build overage pricing in from the start so a volume spike doesn't erode your margin.

Capabilities

What tasks can the AI assistants handle?

Assistants act like virtual employees: they make and receive calls, qualify leads conversationally, provide support, answer FAQs in real time, book appointments into GHL calendars, follow up automatically, transfer live calls to humans, and chat on SMS, WhatsApp, Instagram DM, Facebook Messenger, email and website chat.

Does Assistantz.ai require coding, Zapier or N8N?

No. Assistantz.ai is 100% no-code and integrates directly with GoHighLevel. Unlike solutions that depend on Zapier, N8N or custom APIs, you deploy assistants in minutes with zero technical skills.

Does Assistantz.ai provide prompt templates for different niches?

It goes further than templates. The AI writes an industry-specific and business-specific prompt for every client by researching that client's website, services and business details, so conversations are natural and relevant without you choosing a template or doing manual setup.

Does the AI voice sound human?

Yes. Assistants use natural, low-latency voices, speak 25+ languages including English, German, Japanese, Spanish, French, Portuguese and Hindi, handle interruptions and objections, and hand off to a human with a live warm or cold transfer when needed. You can listen to sample calls on the home page.

Can the assistant book appointments into my GoHighLevel calendar?

Yes. Assistants check live availability, book, reschedule and cancel appointments directly in GoHighLevel calendars during a call or chat, with no workflow to build.

Can the AI transfer a call to a human?

Yes. Live call transfer supports both cold and warm transfers to a human agent, configured as a tool on the assistant following the knowledge base guide "Creating Tool — Live Call Transfer".

Which channels does the chat assistant work on?

SMS, WhatsApp, Instagram DM, Facebook Messenger, email, website live chat and a voice widget for your website — all inside the GoHighLevel conversation view.

Does the AI chat agent work on Instagram DM and Facebook Messenger, not just SMS?

Yes. The same assistant answers SMS, WhatsApp, Instagram DM, Facebook Messenger, email and website chat, all inside the GoHighLevel conversation view, at 2¢ per AI message, or free with your own OpenAI or other LLM key.

Can an AI voice agent call back new leads automatically?

Yes. Connected to a GoHighLevel workflow that fires on a new form submission, the assistant can place an outbound callback within minutes, which matters most for fast-moving verticals like solar and real estate where speed-to-lead drives conversion.

Can the assistant triage emergency calls differently from routine ones?

Yes. For industries like HVAC and roofing, the assistant can be configured to flag urgent language (a gas smell, an active leak) for immediate live transfer while booking routine requests straight into the calendar.

Is Assistantz.ai suitable for legal client intake?

Yes, for intake, qualification and scheduling. It is not configured to give legal advice or evaluate case merits; those decisions stay with the firm's attorneys.

Can one assistant handle both voice and chat for the same client?

Yes. A single assistant can be configured across voice and every supported chat channel, sharing the same knowledge base, or you can run separate assistants per channel if that suits the client better.

Can the assistant qualify leads before booking an appointment?

Yes. You can configure it to ask qualifying questions (budget, timeline, service area, urgency) and only book once criteria are met, or book regardless and flag the qualification answers for a human to review.

Setup

How long does it take to deploy an assistant?

Most agencies deploy their first assistant in under an hour: connect GHL, let the AI write the prompt from the client's website, assign a number or channel, and add two GoHighLevel workflows. The onboarding call walks you through it.

Do I need my own Twilio number?

You can buy a number inside Assistantz.ai or import an existing Twilio number, including international numbers. The knowledge base covers both under "Purchasing & Assigning a Phone Number".

Where do I get support?

WhatsApp chat support, a step-by-step knowledge base at onboarding.assistantz.ai and support videos.

How do I cancel?

Cancel any time from the Stripe billing portal linked in the footer. Cancellation stops future charges; see the refund and cancellation policy for details.

Do I need a different setup process for each industry?

The deployment steps are the same — connect to the sub-account, let the AI write the prompt, assign a number or channel, add two GoHighLevel workflows. What changes per industry is the knowledge base and qualifying questions, which the AI drafts from the client's website and you refine.

Compliance

Is AI calling legal? What consent do I need?

You must obtain written consent from contacts before contacting them with AI voice or text, and comply with local rules such as TCPA in the US and ACMA in Australia. Assistantz.ai's terms require consent and prohibit voice cloning.

Where is my data stored?

All information is securely stored on servers in the United States, protected with industry-standard measures. Assistantz.ai never rents or sells personal information; see the privacy policy.

Is Assistantz.ai HIPAA compliant for medical or dental practices?

This is not a claim Assistantz.ai makes. Practices in regulated healthcare settings should confirm their own compliance requirements before deploying any AI assistant that handles patient information.

White label & reselling

What is white label AI SaaS?

White label AI SaaS is AI software you rebrand and sell as your own product: your logo, colours, domain and pricing, while the vendor runs the backend. Assistantz.ai is white label AI SaaS built specifically for GoHighLevel agencies, deploying into client sub-accounts under your brand.

Do I need coding skills to resell AI voice and chat agents?

No. Assistantz.ai is 100% no-code: you connect it to a client sub-account, let the AI write the prompt from the client's website, set your branding and pricing, then deploy. No APIs, Zapier or N8N required at any step.

How much margin can an agency make reselling AI voice agents?

Margin depends on your markup over the 9¢-per-minute all-in base rate and 2¢-per-message chat rate. Agencies commonly bill clients 15–25¢ per voice minute and 5¢+ per message, which on a client using 600 minutes and 1,000 messages a month is roughly $96 of usage margin alone, before any retainer.

Can I set my own pricing for clients?

Yes. You choose the per-minute rate, per-message rate and phone number pricing for every client. Assistantz.ai charges you the platform base rate; the markup and how you package it is entirely yours to set.

Still have a question? Ask a human or ask the AI.

Book a demo call and bring your client list, or start the free trial and test every answer above in your own account.