Attention GoHighLevel agency owners

The AI call & chat platform your agency sells as its own

Deploy human-sounding AI voice and chat assistants into any client sub-account in minutes. No code, no Zapier, no N8N, no prompt engineering. Voice from 9¢ a minute all-in, rebilling built in.

  • 300K+ GHL marketplace installs
  • 5,400+ agencies
  • 11.3M AI calls made
Sarah · Sales assistant · SMS
live
  1. Hi, I filled in the form about a roof inspection. Do you do Saturdays?
  2. Hi Marcus, Sarah from Ridgeline Roofing. We do — I have Saturday 9:30 or 11:15. Which suits?
  3. 11:15 works. It’s 42 Harbour View Rd.
  4. Booked: Saturday 11:15, 42 Harbour View Rd. I’ve texted the confirmation. Anything I should tell the inspector?
  5. Appointment created · Address saved to contact · Tag "qualified" added
Appointment booked Voice from 9¢ / min 25+ languages
  • 300K+installs in the GHL App Marketplace
  • 5400+agencies on the platform
  • 57Kunique assistants created
  • 11.4MAI calls made
  • 612K+call minutes handled
  • 2.7Mconversations
Watch first

Two minutes on what Assistantz.ai does inside GoHighLevel

Assistantz.ai is the white-label AI call and chat platform for GoHighLevel agencies: it writes each client's prompt, answers and makes calls, chats on every channel, books appointments into GHL calendars and updates contacts, under your brand, with rebilling built in.

The problem

Why GoHighLevel agencies struggle with AI

Every agency owner has been pitched AI. Most are still fighting the plumbing.

Messy workflows

Zapier, N8N and endless automations that constantly break.

Prompt engineering

Writing, testing and tweaking prompts that never sound human.

GHL native AI limits

Expensive $0.13/min calls with no real customisation.

Lost revenue

Leads go cold while your clients complain about missed opportunities.

AI overwhelm

Competitors pitch AI assistants while you are stuck fighting tech.

That's why we built Assistantz.ai

The #1 white-label AI call & chat platform built for GHL agencies.

See how
The solution

One platform. Every channel. Your brand.

Assistantz.ai deploys AI voice and chat assistants into any client sub-account, writes their prompts from the client's own website, books appointments 24/7 across calls, SMS, Messenger, Instagram, WhatsApp and email, updates the CRM, and transfers to a human when needed.

  • Deploy AI call & chat assistants into any client sub-account instantly. No coding or tech skills needed.
  • The AI writes its own prompts and learns from real conversations. No prompt engineering required.
  • 24/7 conversational appointment booking on outbound & inbound calls, SMS, Messenger, Instagram DMs, WhatsApp and email.
  • Automatically extracts data from conversations and updates GoHighLevel contacts.
  • Transfers live calls to human agents when a person is needed.
  • Voice calls from 9¢ a minute, all-in — choose your voice and model, bring your own SIP trunk for $0 telephony, rebill your clients at a higher rate, built in.
What the assistants do

Six jobs your clients stop doing by hand

Every ability below ships with every assistant, voice and chat, with no workflow to build.

Book appointments 24/7, conversationally

Assistants book, reschedule and cancel appointments directly in GoHighLevel calendars with no setup, checking live availability mid-conversation.

  • Conversational booking with no setup
  • Reschedule and cancel appointments with contacts
  • Check a contact's current appointments
  • Dynamically check available slots

Outbound & inbound AI calling

Give a voice assistant its own Twilio number to make outbound calls or answer inbound calls, pull GoHighLevel data into the call, and book straight to the calendar.

  • Voice assistants with their own Twilio number
  • Books appointments and pulls GoHighLevel data into calls
  • Replace Missed Call Text Back with an AI receptionist

Custom field extraction & filling

The assistant pulls facts from the conversation — an address, a monthly revenue figure — and writes them to the contact's custom fields automatically.

  • Extract an address for an in-person roof inspection and update the contact
  • Capture monthly revenue and fill a custom value
  • No workflow required

Autonomous email & text follow-up

When a lead asks for more information the assistant drafts and sends the email itself, as an extra touchpoint, without a workflow.

  • Email leads autonomously as an additional touchpoint
  • Craft and send an email when a lead asks for information
  • Dynamic emailing inside the conversation

Add & remove tags

Assistants tag contacts on the fly — "qualified" when a lead meets your criteria, "customer support" when an existing client needs help — so your pipelines keep moving.

  • Tag "qualified" when a lead fits your metrics
  • Tag "customer support" when a client needs help
  • Dynamic add and remove

Custom tools & custom actions

Connect the assistant to any system in the world with custom actions, such as sending a solar-quote request to BuildShip or Zapier mid-call.

  • Connect to any system with custom actions
  • Send a solar quote request to BuildShip or Zapier
  • Build tools that make your agency stand out in its niche

Every feature in detail

Why Assistantz.ai

Why agencies call it the best AI call & chat platform for GHL

01

GoHighLevel's #1 third-party AI call & chat platform

Over 300,000 installs in the GHL App Marketplace and 5,400+ agencies deploying assistants for their clients.

Agency team gathered around a laptop reviewing results together
02

AI calling assistants — your 24/7 sales rep

The AI writes the prompt; you fine-tune it. Outbound calls, inbound calls, timely follow-up with every lead and conversational booking, fully automated.

Phone screen showing an Assistantz AI assistant placing a call
03

AI chat agents — instant engagement

Respond instantly across SMS, Facebook Messenger, Instagram, WhatsApp and more. Answer questions, qualify prospects and book appointments from chat.

Phone screen showing an Assistantz AI chat agent replying to a lead
04

Connect to GoHighLevel in a few clicks

No coding, no Zapier, no N8N and no custom workflows required.

05

Your branding — full white label

Your logo, brand colours and custom domain give clients one unified experience under your name.

White label settings screen with your logo, brand name and brand colours
06

Rebilling built in

Upcharge voice minutes to your clients and generate extra revenue on every call.

Rebilling settings screen with the per-minute voice rate you charge clients
GoHighLevel workflow one: inbound webhook to the assistantGoHighLevel workflow two: post-call transcript webhook
Built for your niches

Sell it to the businesses that lose money on missed calls

  • Dental & medical
  • Home services
  • Real estate
  • Legal
  • Solar
  • Fitness & coaching
  • Automotive
  • Insurance
Plans

Start free. Pay when it's earning.

Every plan includes unlimited assistants, voice and chat on every channel, white label, rebilling and 25+ languages. The only difference is how many client sub-accounts you deploy into. Fourteen days free, then $197, $397 or $697 a month.

Agency Starter

For agencies looking to start

$197/month

Up to 3 sub-accounts · unlimited assistants

Start 14-day free trial

$0 today · no contract · cancel anytime

  • Unlimited AI assistants — voice + chat
  • Voice AI calling, inbound & outbound
  • Conversational AI on SMS, Instagram DM, Facebook Messenger, WhatsApp & email
  • Voice calls from 9¢ per minute, all-in — orchestration, voice, model and telephony
  • 2¢ per AI chat message — free with your own OpenAI / LLM key
  • Rebilling built in — resell voice minutes and messages at your markup
  • White-label dashboard, logo, colours and domain
  • Internal GHL white-labelled deployment
  • Bring your own SIP trunk for $0 telephony, or use ours
  • Assistants converse in 25+ languages
  • Easy, instant onboarding + free 1-on-1 onboarding call
  • Bonus: free AI snapshot
  • Support docs, videos and WhatsApp chat support

Agency Enterprise

For agencies looking to scale

$697/month

Unlimited sub-accounts · unlimited assistants

Start 14-day free trial

$0 today · no contract · cancel anytime

  • Unlimited AI assistants — voice + chat
  • Voice AI calling, inbound & outbound
  • Conversational AI on SMS, Instagram DM, Facebook Messenger, WhatsApp & email
  • Voice calls from 9¢ per minute, all-in — orchestration, voice, model and telephony
  • 2¢ per AI chat message — free with your own OpenAI / LLM key
  • Rebilling built in — resell voice minutes and messages at your markup
  • White-label dashboard, logo, colours and domain
  • Internal GHL white-labelled deployment
  • Bring your own SIP trunk for $0 telephony, or use ours
  • Assistants converse in 25+ languages
  • Easy, instant onboarding + free 1-on-1 onboarding call
  • Bonus: free AI snapshot
  • Support docs, videos and WhatsApp chat support
Usage pricing

Work out your usage and your margin

Optional add-ons

Your rate per voice minute

Voice
Chat
Add-ons
Usage cost / month
Billed to clients
Plan that fits
Usage margin you keep
Start free trial

Calls under 10 seconds add 1.5¢. Chat is 2¢ per AI message with the model included, or free with your own OpenAI / LLM key.

Compare everything included

Proof

What our customers say

Rohan
Hector
Rob (Ascenda)
TY

Real customers describing their experience.

Still not sure?

Frequently asked questions

The six questions agencies ask first. Read all twenty-four →

What is Assistantz.ai?

Assistantz.ai is a white-label AI call and chat platform built for GoHighLevel agencies. It lets you deploy AI-powered voice and chat assistants directly into your clients' GHL sub-accounts without coding, Zapier, N8N, prompt engineering or complex workflows, saving hours of setup time.

How does Assistantz.ai integrate with GoHighLevel?

Assistantz.ai connects to GoHighLevel in a few clicks through the GHL App Marketplace. You install AI assistants into any client sub-account instantly, then manage conversations, book appointments and update pipelines natively inside GHL. No third-party tools or technical setup are required.

Can I white-label Assistantz.ai and sell it as my own AI platform?

Yes. Assistantz.ai is fully white-labelled: you rebrand the platform with your own logo, colours, domain and pricing, offer AI call and chat assistants under your agency's name, set your own packages and keep 100% of the margin while Assistantz.ai runs the backend.

How much does Assistantz.ai cost?

Plans are $197, $397 and $697 per month for 3, 10 and unlimited sub-accounts respectively, each with unlimited assistants. Voice calls are from 9¢ per minute all-in and chat messages are 2¢ each, model included, or free when you connect your own OpenAI or other LLM key. Every plan starts with a 14-day free trial.

Do I need to write prompts or learn prompt engineering?

No. Assistantz.ai writes its own optimised prompts from your client's niche, business model and goals, researching the client's website and services to generate a custom prompt on the fly. You only fine-tune it if you want to.

Can I rebill AI calls, chats and phone numbers to my clients?

Yes. You set your own price for voice minutes above the 9¢ all-in base, your own price per message, and your own rates for dedicated local or toll-free numbers. Assistantz.ai tracks minutes, messages and numbers automatically; you set the markup, invoice the client and keep the margin.

Put an assistant live in your first client account today

Fourteen days free, a 1-on-1 onboarding call included, no contract. Voice from 9¢ a minute all-in, and you set the client's price.